Canon and National Store celebrate 50 yrs of partnership

Buzzingtales has stumbled upon some very exciting news for all Photography fans in UAE. As National Stores and Canon celebrate 50 years of a mutually rewarding partnership in UAE, the brand has announced a number of initiatives on this momentous occasion, which includes the launch of Canon Academy and Win a Photography Holiday campaign alongside the announcement of National Stores expansion plans for 2016.


The Canon Academy will be a platform for photography enthusiasts to hone their skills and unleash their creativity under the expert guidance, while it also aims to train at least 240 people per month across 6 training sessions which will be absolutely complimentary for the brand’s customers. Celebrating 50 years partnership with Canon, National Stores has launched a campaign under “50th Year 50 Days 50 Winners’ theme wherein 50 customers will get a unique opportunity to win 50 Photography Holidays to a destination of their choice.”


“With the idea to encourage imaging and photography among UAE residents and celebrate 50 golden years of our association with Canon, we are delighted to give the customers an opportunity to experience a Photography holiday to the destination of their own choice”, said Mr. Salah Khoory, General Manager, National Stores.

“There is a high demand for DSLR cameras and lenses in the market, and Canon is a major player in this category enjoying significant market share. Strengthening our partnership with Canon, we are planning to open one of our biggest multi brand showroom in the first half of 2016 in one of the major shopping malls in Abu Dhabi. The upcoming showroom will be more consumer-friendly, interactive and will be equipped with all the necessary photography accessories from major brands”, further commented Khoory on the brand’s expansion plan for 2016.

“National Stores is keen to focus on cinematography product business and working on providing extensive solutions to the B2B customers. Regular training workshops and other such initiatives will be taken to build their confidence and encourage the environment. We also plan to focus on the Cinema product  business as all DSLR now come with relay video quality and new cinema cameras are becoming popular amongst the video professionals”, added by Mr. Ateeq A. Shamsi, Director, Sales and Marketing.


To be part of National Stores, Win a Photography Holiday contest, customers can Register and share their best picture. What they need to do:


  • Purchase a Canon product from any of the participating stores across the UAE.
  • Log on to and register your purchase.
  • Upload up to 2 photographs on the theme ‘Celebrating Life’.
  • Share with friends to get the maximum number of votes.


The top 50 photos with the maximum votes will win a Photography Holiday to the destination of their own choice. Promotion is valid until 07th February 2016. The closing date for entry into the Prize Draw is Friday 12th February. For Canon Academy, customers can find details of the registration process in the photography training voucher that comes with the purchase of Canon Eos 1200D to Eos 70D series bought at participating outlets.



About National Stores:   Established in 1965, for over 50 years National Store has been the flagship company of JK Sons Group of Companies. A market leader which strictly follows the philosophy of quality products and services at competitive prices. The company was founded as a one-shop enterprise with prime focus on wholesale and retailing of consumer electronics and photographic equipment. The company deals in various high-profile brands, carefully sourced from across the globe. National stores has three main divisions namely Photo-Video Division, Electronic and Media Division through which it represents well-known brands like Canon, Sandisk, Moser, Crown Line as well as KZEN amongst others.

Minakhee Mishra

An online publication on food, fashion, promotion/events in Dubai, food, restaurants, book reviews, entertainment, health parenting, travel, well-being and myriad issues of life and living. Buzzingtales is about creating a buzz to help you get promoted and fishing out tales that are exciting and engaging.

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